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BLUEMARK, LLC, Acquires GNYHA TRACKER PRO

Beginning January 1st 2019, Bluemark will offer the third generation of this payer audit management and response solution as Blueway Tracker.


Bluemark, LLC, a specialized healthcare technology developer announced that it has acquired the rights to the GNYHA TRACKER PRO solution from the Greater New York Hospital Association. Beginning January 1, 2019, Bluemark will offer this solution under its Blueway audit and compliance family of products as Blueway Tracker. Blueway Tracker assists hospitals and health systems in protecting reimbursement dollars and seamlessly managing the insurance audit response process.

Since its initial launch over a decade ago, Bluemark has partnered with GNYHA on the TRACKER PRO solution. Bluemark was responsible for handling all technology development, operations, training and client support. Over the years, Bluemark has developed deep expertise in the arena of audit management.

"The Greater New York Hospital Association has been a valuable partner for Bluemark for many years and without them, TRACKER PRO would not be the industry leading audit management solution it is today," said Bryan Exner, Bluemark's Chief Operating Officer. "The landscape of audit management has changed dramatically over the past several years, and the timely response to Recovery Audits is still critical, but navigating Medicaid and commercial insurance audits is becoming increasingly challenging for providers. We look forward to the release of Blueway Tracker and bringing to market the next generation of insurance audit defense technology."

With this acquisition, Bluemark has expanded the product offering to include new functionality and automation, providing even greater efficiency and cost savings for clients. Features being introduced include enhanced case management functionality, full interface automation, enhanced Release of Information capability, and a more robust and customizable Commercial Insurance audit response toolset. Both current TRACKER PRO clients and new Blueway Tracker clients will have access to this functionality.

About Bluemark

Bluemark, LLC, is a specialized software and technology developer that provides expert solutions for healthcare professionals. Bluemark helps clients maximize reimbursement and achieve workflow efficiencies through the development of technology-based business process solutions for revenue cycle and HIM audit and compliance processes. Backed by a national footprint and strong industry relationships, Bluemark offers mature SAAS-based technology solutions that are time-tested, proven and positioned to evolve with the healthcare market's changing needs.